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Social Media & Your Business: Just a Buzz or the Real Deal?

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A Social Media Conversation. 8/18/09 by Christina Wells. When I was asked to write the Developments November/December feature, the assignment had me digging into who in the industry is using or contemplating using social media platforms. The following discus sion includes weighing the pros and cons of incorporating this media form into an organization’s business model. My sources are Peter ...

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